Wandana aims to provide a unique online platform for outdoor enthusiasts, bridging the gap between overly informative sites and those lacking purpose. It seeks to offer an aesthetic and elegant experience focusing on nature, equipment, and community. While acknowledging existing resources for trail information and community engagement, Wandana's goal is to appeal to users desiring an emotional connection with content, alongside functional utility. The platform will feature editorial insights, stories, and news presented in a minimalist, mobile-first design with a photojournalistic aesthetic, inspired by the Victorian bush color palette. Community discussion and event planning will also be key features, promoting a sense of belonging and coalescence among users.
Wandana is an aboriginal word which means See Far Away.
Wandana is a bespoke platform for those who love to explore. Here they can engage with stories, insights and resources in a more refined and intentional manner as a refreshing alternative to the congested and rudimentary platforms that promote an avarice for hiking.
Creating a platform that helped users to explore and connect with nature in Victoria and the rest of Australia.